The embattled and tarnished Cake Poker has rebranded and will now be known as Win Cake.
If players attempt to go to cakepoker.eu they will now be forwarded to the new website which can be found at wincake.com.
When players login to the Cake Poker software they will be met with an update that rebrands the client to Win Cake.
Win Cake is also now offering an instant play poker client that allows players to play from within their web browser without having to download any type of software.
This rebrand does make sense as Cake Poker was slowly expanding into other games besides poker and the Cake Poker name really limited their exposure to potential casino customers.
Players can now play a whole gauntlet of online gambling games such as poker, casino, jackpots & live betting.
According to Win Cake they will be launching a sportsbook which will take live bets within the next month or so.
The one big item which the rebrand does not take care of is the insanely slow payouts of players.
John Mehaffey of 4Flush.com is credited with breaking this story.